How to track the customer journey and boost in-store sales

Using existing CCTV, retailers can now obtain valuable information that was not previously available: the customer journey in the store. By visualising customer journeys, retailers gain access to essential information that guides informed decisions regarding product placement and space utilisation. This data-driven approach maximises the store’s potential while enabling the identification and elimination of any pain points. Available to existing customers now from Retail Sensing.

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