Jill Studholme - Retail Sensing

It’s not just Retailers who Count People

25 January 201928 January 2019 Jill Studholme Footfall

It’s not just retailers who benefit from counting how many people come through their doors. Many other businesses are now

After 9 minutes, shoppers are likely to give up queuing and leave empty handed

People Counting Reduce Queues

Learn how to reduce queues and increase sales

24 April 201825 April 2018 Jill Studholme 1 Comment queue management

More than 7 people in a queue means people won’t join it. And they won’t wait in line more than 9 minutes. Furthermore 70% are less likely to return to a store if they experience long waiting times on just one occasion. Video technology can help. By measuring queue lengths and waiting times, and connecting queue monitoring to POS systems, companies test queue reduction measures and assess their impact and profitability.

Retail traffic counting aids efficient staff scheduling and increases sales

People Counting Retail

Retail traffic counting improves staffing and sales

10 January 201812 February 2019 Jill Studholme increase sales, Staff Scheduling, Store Traffic

Using retail traffic counting, stores can more efficiently schedule staff and thus increase sales. When shoppers aren’t sure what to buy, and don’t get helpful advice from retail staff, 90% of them leave empty-handed, according to a recent consumer survey. A video retail traffic counter shows hourly, half-hourly or even 5-minute break-down of the number of people entering the store. The counts can be integrated with a workforce management system, making it easy to create better forecasts and staffing schedules

It gets worse. If the 90 percent of shoppers had received the help from shop assistants, 86 percent of them would have purchased even more than planned.