Increase Sales Archives - Retail Sensing

Many retailers collect people counts, but few use the information to its full potential. Here’s why they are missing out

Measuring average shopping time increased supermarket sales

Case Studies Reduce Queues Retail

Cracking the case of the missing grocery sales – changing a weakness into a strength

22 October 201812 April 2019 Retail Sensing 0 Comments Average Shopping Time, Increase Sales, Queue Management, Retail Analytics, Store Traffic

Analysing the average shopping time proved to be the key to solving the mystery of the underperforming supermarket, significantly increasing the number of items people buy on each shopping trip

Retail traffic counting aids efficient staff scheduling and increases sales

Footfall Counting Retail

Retail traffic counting improves staffing and sales

10 January 201812 February 2019 Jill Studholme Increase Sales, Staff Scheduling, Store Traffic

Using retail traffic counting, stores can more efficiently schedule staff and thus increase sales. When shoppers aren’t sure what to buy, and don’t get helpful advice from retail staff, 90% of them leave empty-handed, according to a recent consumer survey. A video retail traffic counter shows hourly, half-hourly or even 5-minute break-down of the number of people entering the store. The counts can be integrated with a workforce management system, making it easy to create better forecasts and staffing schedules

It gets worse. If the 90 percent of shoppers had received the help from shop assistants, 86 percent of them would have purchased even more than planned.