How a 1% Rise in Conversion Rate can lead to a 3% Rise in Sales
A small increase in sales conversion leads to a significant increase in sales, even when no other factors are changed.
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Sales Conversion
Google local search drives consumers to high street stores
Research from Google investigates the impact of internet searches on high street shopping. According to their report, the retail industry
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Store Traffic Analytics are Transforming Retail
E-commerce stores can’t survive without counting visitors and analysing key performance indicators, but relatively few bricks and mortar businesses count
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Store increases sales by using live footfall counts
Retailer sets rolling sales conversion targets using 5-minute footfall counts and significantly increases sales.
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Why count visitors?
Measuring visitor numbers is the key to analysing shopper behaviour and turning browsers into buyers. All web shops measure visitor
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Retail Staffing: 93% of people more likely to buy if optimal staff levels
Thousands of shoppers walk into stores looking for guidance on what to buy, but nearly 90 percent leave empty handed
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