Longer shopping times mean more sales
Average Shopping Time is the length of time a person stays in a store.
The shopping time reflects the overall level of service in the store. The better the service, the longer people stay and the more likely they are to make a purchase. Measuring and improving average shopping time results in an increase in:
- The number of people buying something
- The number of items they buy
- The amount of money that they spend
This can be accurately measured when a footfall system that can measure average shopping time, like Retail Sensing, is linked with the point-of-sale system.
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