Category Archives: people counting

How do today’s video counting systems work?

Video counting systems are the most accurate way to count people and measure footfall. In video people counting, standard CCTV cameras look down on a counting zone. The cameras are connected to people counting units. Software running in these units pin-point people in the picture, and increase the count every time someone crosses the zone. … Continue reading How do today’s video counting systems work?

Learn how to count people over a wide area

Video people counting starts with a camera looking down at a counting area. What happens when the desired counting area is wider than the camera’s field of vision? Simple, string several cameras together. A scaleable solution to cover as wide an area as you require. Intelligent counting units tell each other of the presence of … Continue reading Learn how to count people over a wide area

The secret of visitor value: why high street stores are using the same metrics as web sites

Webmasters are superstars at analysing visitor data. What can retailers learn from their approach? One metric that stores are stealing from websites is Visitor Value. This is the average spend of each visitor that enters a store (or website). If you can increase your visitor value then sales follow. On a website this might be achieved … Continue reading The secret of visitor value: why high street stores are using the same metrics as web sites

Count footfall outdoors no matter what the weather

Rain, snow, frost, sun and wind – whatever the weather Retail Sensing counters measure footfall with over 98% accuracy. The outdoor people counting system provides footfall data for town centres and venues across the world. The Retail Sensing embedded video server lets our customers see live video footage alongside the people counts, so they can … Continue reading Count footfall outdoors no matter what the weather

Everything about counting people now in Spanish

Now in Spanish – all about people counting, footfall, reducing queues, monitoring capacity, counting outdoors, improving sales conversion… We’ve translated our website for our Spanish and South American customers. Retail Sensing Ltd fabrica los equipamentos de conteo de gente Video Turnstile. Nuestros sistemas no sólo miden las cuentas de pisada y cuentan la gente, sino … Continue reading Everything about counting people now in Spanish

Ski resort counts visitors with an unrivalled 99% accuracy

Manchester’s premier leisure attraction, indoor ski resort The Chill Factore, improve their business decisions with visitor count data. Recent tests to check the accuracy of the people counting system, validated the performance to an exceptional 99%. When we first installed the system, the Chill Factore just wanted to monitor footfall across the main entrances into … Continue reading Ski resort counts visitors with an unrivalled 99% accuracy