Retail Archives - Retail Sensing

Do you have CCTV? If so we can turn it into the best counting system there is. No expensive infrastructure

Traffic Up; Conversion Down?

7 September 202122 September 2021 Retail Sensing Count People, Footfall, Sales Conversion, Store Traffic

How do retailers measure the affects of advertising promotions? One obvious metric is sales. Has the store sold more stuff

Case Studies Retail Vehicle Traffic Counting

Motorpoint monitor customer traffic with Retail Sensing vehicle counters

23 August 202123 August 2021 Retail Sensing 0 Comments Counting Cars, Outdoors, Store Traffic

In the 21 years since Motorpoint opened their first store in Derby, they have become the largest independent vehicle retailer

Identifying gender and age of potential customers

Retail

Understand your retail audience

17 August 202123 August 2021 David Collins 0 Comments Artificial Intelligence, Computer Vision, Retail Audience

All retailers want to understand their customers. What pulls their audience’s attention, what gender are they, how old are they,

Footfall Counting Retail

Retail traffic counting improves staffing and sales

13 May 202128 May 2021 Retail Sensing Increase Sales, Staff Scheduling, Store Traffic

Using retail traffic counting, stores can more efficiently schedule staff and thus increase sales. When shoppers aren’t sure what to buy, and don’t get helpful advice from retail staff, 90% of them leave empty-handed, according to a recent consumer survey. A video retail traffic counter shows hourly, half-hourly or even 5-minute break-down of the number of people entering the store. The counts can be integrated with a workforce management system, making it easy to create better forecasts and staffing schedules

It gets worse. If the 90 percent of shoppers had received the help from shop assistants, 86 percent of them would have purchased even more than planned.