AI boosts in-store retail analytics
Using artificial intelligence, our footfall counting systems accurately pick out people in live video from CCTV cameras. In a store
Read more
Store Traffic
Retail Staff Levels: Get them right and 93% of people more likely to buy
Thousands of shoppers walk into stores looking for guidance on what to buy, but nearly 90 percent leave empty handed
Read more
Traffic Up; Conversion Down?
How do retailers measure the affects of advertising promotions? One obvious metric is sales. Has the store sold more stuff
Read more
Motorpoint monitor customer traffic with Retail Sensing vehicle counters
In the 21 years since Motorpoint opened their first store in Derby, they have become the largest independent vehicle retailer
Read more
Retail traffic counting improves staffing and sales
Using retail traffic counting, stores can more efficiently schedule staff and thus increase sales. When shoppers aren’t sure what to buy, and don’t get helpful advice from retail staff, 90% of them leave empty-handed, according to a recent consumer survey. A video retail traffic counter shows hourly, half-hourly or even 5-minute break-down of the number of people entering the store. The counts can be integrated with a workforce management system, making it easy to create better forecasts and staffing schedules
It gets worse. If the 90 percent of shoppers had received the help from shop assistants, 86 percent of them would have purchased even more than planned.
Read more
Measuring footfall increases jewellery sales
Footfall monitoring system lets jewellers identify business opportunities and increase sales.
Read more
How important is footfall data?
Acting on footfall trends can maintain profitability even in harsh trading conditions. The key is to analyse the fine details
Read more
Smart retail analytics deliver business success
How to maximise the business potential of every customer entering the store with smart retail analytics
Read more
Revealed: how to reduce queuing time by 89%
Cameras and people counting technology let supermarket chain reduce the time customers spend queuing from 4 mins to just 26 seconds.
Read more
Revealed: how testing shop window displays increases sales
Do your shop window displays attract customers? Are you sure? Video recognition technology tells you exactly how many people looked at the shop window, for how long and what percentage of them actually entered the shop. People can be tracked around the store and you can see if browsers turned into customers.
Video systems give over 98% accurate measurements of customer engagement and response, so retailers can improve displays and test exactly what converts browsers into buyers. Importantly, managers are also very quickly informed when shop window displays are failing to attract customers.
Read more
Occupancy counter tweets alerts to shops
Chain of retail stores sees occupancy counter over the web for each store, area and, privileges permitting, the entire chain. Alerts are tweeted when a store is busy.
Read more